Are you looking for a new opportunity with a growing tech company? DanAds is looking for a full time Content Marketing Specialist to join our team at our New York office.

About DanAds

DanAds is the industry-leading provider of self-serve technology. We aim to give all global media owners their own fully automated and white-labeled self-serve infrastructure that enables all departments to focus on revenue-driven tasks instead of manual administration.

About the role

The DanAds marketing department is looking for a passionate content marketing specialist to take ownership of our product and service storytelling and content.

The primary responsibilities of the Content Marketing Specialist are:

• Content creation to effectively communicate the value proposition and offerings of the company to the target audience through various forms of content, such as blog posts, case studies, ebooks, white papers, infographics, and others.
  
• Content management to ensure the organization and up-to-date accessibility of the company's content library. Performance tracking of each piece of content to inform future content creation efforts will also be expected.
  
• Content distribution to the appropriate channels and audiences through the identification of the best channels and execution of a content distribution plan.

Day-to-day tasks will include:

• Create, execute and manage the content calendar
• Create highly entertaining and well researched value-adding short form content, either front-facing and/or collaborating with key stakeholders (staff, community, clients)
• Identify trending concepts and collaborate with creative teams to quickly produce and distribute content
• Brainstorm and produce content shoots both on-site and off-siteCreate edits and iterations of both created and existing content according to brand-aligned content strategies for channels including, but not limited to, LinkedIn, Instagram, YouTube, and paid media
• Write copy and scripts, design, and distribute social media posts that build brand awareness, sustain the curiosity of audiences, and generate virality through knowledge of hooks, narratives, CTAs
• Conduct market research on audience preferences and latest industry trends to create and develop relevant branded content
• Working closely with the department to develop various projects and campaigns that ultimately drive follower and engagement growth
• Measure and analyze post campaign success using defined KPIs
• Suggest ways to optimize systems, content, engagement and conversions
• Stay up-to-date with the latest social media best practices and technologies
• Facilitate and engage in conversations with customers, community, and network

Minimum requirements
Applicants will be considered if they have:

• 1 - 2 years of experience in a similar position
• High aptitude at creating and delivering creative content (image, video, and text)
• Legal right to work in the USA
• Fluency in English

 About you

The right candidate will have:

• A strong work ethic and team player mindset 
• A can-do attitude and a high degree of accountability 
• Curiosity and competence within the field of digital marketing 
• The ability to meet deadlines, work collaboratively, and lead projects 

Working at DanAds

Sounds good so far? Here’s what you can expect if you get the role

• A vibrant culture with more than 10 nationalities represented in our team 
• Offsite kick-off events and regular work parties, dinners, and after-works 
• Healthcare package

Office policy

We believe in the power of collaboration which for us requires a certain level of face-to-face interaction. We therefore ask all employees to be present at their office at least 3 days a week.

If this sounds like a fit for you, go ahead and apply at the link. We look forward to hearing from you!